Logo

Nike vs. Adidas Athletic Brand Comparison

October 15, 2021

Nike vs. Adidas Athletic Brand Comparison

As you may know, Nike and Adidas are two of the biggest athletic brands in the world. They both have a strong presence in the market and a large customer base. But, which one of them is the best? Let's compare them both and find out!

Revenue

When it comes to revenue, Nike is in the lead. According to Forbes, Nike's revenue in 2020 was $37.4 billion whereas Adidas had revenue of $23.8 billion in the same year.

Market Share

In terms of market share, Nike is again dominating the market. According to Statista, Nike's global footwear market share in 2020 was 27.4% compared to Adidas' 12.7%.

Brand Value

When it comes to brand value, both brands are doing exceptionally well. According to Forbes, in 2021, Nike is valued at $34.8 billion making it the most valuable apparel brand in the world. Adidas, on the other hand, is valued at $12.5 billion.

Product Offerings

Both brands have a vast range of products. Nike offers everything from running shoes to sportswear, while Adidas offers a range of products including football boots, running shoes, and training clothes. The product offerings of both brands cater to the needs of a wide range of customers.

Sustainability Efforts

Both Nike and Adidas have made efforts to become more sustainable. Adidas' goal is to use only recycled polyester in all products by 2024. Meanwhile, Nike has created a circular design guide that emphasizes the use of recycled and organic materials.

Social Media Following

In terms of social media following, Nike has a larger audience. Nike has over 141 million followers on Instagram while Adidas has 34.5 million followers on the same platform.

So, who wins the battle between Nike and Adidas? Well, we cannot declare a clear winner as both brands have their strengths and weaknesses. However, we hope that this comparison will help you choose the brand that aligns with your needs and preferences.

References

© 2023 Flare Compare